Paramount Assets has launched Franchise Connect, a free program aimed at helping franchises and small businesses grow in New Jersey and prospective franchisees succeed.
As part of the new program, Paramount Assets’ Franchise Connect team serves as a liaison between franchisors and potential landlords, works with franchisors to pre-approve locations and helps franchisees in decision-making. A Meadows Original Frozen Custard location in Somerville, NJ (pictured) was the first to be established under the new program.
“We tailored our Franchise Connect program as a win-win for all parties involved,” said Samir Guzman, executive director of leasing and marketing at Paramount Assets. “It offers time-and money-saving benefits for franchisors and franchisees, and will help in growing businesses in our state.”
For prospective franchisees, the program provides direct access to franchise opportunities and pre-approved sites, along with guidance in selecting them. Franchisees go through the normal vetting process with a franchisor.
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Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 13-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism.
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